Continuing our coverage of bringing more surprise entries, today’s surprise entry entry is WOMOW . Founded by Fiona Adler and Brad Bond in 2006, WOMOW stands for Word Of Mouth On the Web and it’s an online business directory of word-of-mouth recommendations to help people find the best local businesses. All businesses are entered and rated by users who describe their experience, including what they particularly liked or didn’t like about the business. WOMOW helps users find the very best local businesses, using real information from real people. And for businesses, WOMOW is the only place where they can be promoted based on merit (not on how much they spend). And if businesses provide poor service, we believe people should know about this so that they can choose other alternatives. WOMOW gives consumers a voice and evens out the playing field for businesses. Let us explore a bit more about Womow and see how they are doing. This is what Fiona, one of the founders, has to say: How i...
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